BR Home

As a Senior Interaction Designer on the Fairwinds Agency team, my first project was to create a website and design system from scratch for Banana Republic’s new category launch - home furnishings and decor. Rather than build this new website on their legacy platform, they wanted a new Shopify website that would link back to their apparel website.

Our goal was to create a modern, bold, and luxurious website and brand identity that would highlight the beautiful textures and details of the BR furnishings. One of our biggest challenges was designing before the product had even been finalized and photographed.